Sustainability

In recent years, the concept of sustainable construction has gained popularity in the industry. However, it has also been the subject of many myths that raise doubts about its viability and real benefits. Is it true that building sustainably is more expensive? Are these buildings really more efficient? In this article, we demystify some beliefs and highlight the tangible advantages of adopting this approach.

Myth 1: "Sustainable buildings are too expensive"
Reality: While the initial investment may be slightly higher than that of a conventional construction, long-term operational savings more than offset the cost. Buildings with bioclimatic design, efficient materials, and advanced technologies can reduce energy consumption by up to 30-50%, which translates into lower operating and maintenance costs.

Myth 2: "Sustainable certification is not necessary"
Reality: Having certifications such as LEED (Leadership in Energy and Environmental Design), EDGE (Excellence in Design for Greater Efficiencies), or WELL ensures that the design and operation of a building meet international standards of efficiency, health, and sustainability. Additionally, it increases the property's value and its appeal to investors and users who are conscious of environmental impact.

Myth 3: "Eco-friendly materials are less durable"
Reality: There are sustainable materials that match or exceed the durability of conventional ones. Examples such as concrete with recycled additives, certified woods, and high-efficiency insulation systems extend the lifespan of buildings and improve their thermal performance, reducing climate control costs.

Myth 4: "Sustainable buildings only benefit the environment"
Reality: In addition to the positive impact on the planet, they also create healthier environments for their occupants. Improved ventilation systems, natural lighting, and the use of materials without toxic components reduce respiratory problems and enhance thermal comfort, increasing productivity in workspaces and improving the quality of life in homes.

Building sustainably is building intelligently.
Sustainable buildings are not only a viable solution, but they also represent a smart investment with short- and long-term benefits. They reduce operating costs, improve the quality of life for their occupants, and increase property values. Demystifying these beliefs is key to driving a future where construction is synonymous with efficiency, innovation, and environmental responsibility.
If you are considering a sustainable project, make sure to have professionals and certifications that guarantee its quality and profitability. The construction of the future is sustainable, efficient, and above all, an intelligent decision.